Our Perfume and Fragrance Trends ebook is a combination of inspiration from our perfumers and evaluators, market research and our creativity in developing brand-new and inspiring fragrances.

These fragrance trends are drawn from some of the key fragrance launches we have seen, some of the key fashion-led trends and in-depth market research. Our fragrance ebooks are a great source of inspiration and can help provide ideas in terms of fragrance directions.

The ebook includes the following:

• Fragrance and Perfume Trends and Themes set to big for  2025 / 2026
• The fashion and consumer buyer trends that are driving the industry
• Some of the key trends that are driving the beauty, skincare and home fragrance industries

*Please note: The contents of this ebook are correct at the time of writing. The opinions and suggestions within this ebook are a prediction only. Before committing to any fragrance decisions, we suggest you conduct your own market research and seek the advice of a knowledgeable fragrance and perfumery specialist. The perfumes and products mentioned within our ebook are purely examples of products that contain particular fragrance notes. These are for reference only. We do not receive any commission for affiliated links/advertising.