Fragrances for Wellbeing are big news. Finding the time and new opportunities to relax are becoming more and more important in our daily lives.
We are spending more time than ever before taking care of our mental health and wellbeing. A recent survey found that even in the face of widespread uncertainty and personal financial strains, consumers consider health and wellbeing to be an “essential,” alongside groceries and household cleaning products. 33% of respondents said that they’re more focused on self-care — such as indulging in a bath or beauty treatment — than they were a year ago.
And fragrance is playing a major role in this increased focus on self-care and wellbeing.
But did you know that fragrance can actually play a role in enhancing your well-being? That’s right – the power of scent can be used to boost your mood, improve your focus and concentration, and even promote better sleep.
Fragrances for Wellbeing
Fragrances can build powerful memories and can create strong feelings of alertness and positivity or calm and not only stimulate memories but can also affect our actions and ability to respond positively to scenarios. The physiological response can be helpful in alleviating stress, dealing with sleep and other emotion-led responses. These mood-altering fragrances are helping us stay calm and helping to improve our well-being and mental state.
Much of the original study of the impact of fragrance and wellbeing is derived from the study of Aromatherapy.
Benefits of Aromatherapy
Aromatherapy is the practice of using essential oils to promote health and wellbeing. It has been used for centuries in many different cultures, and its popularity has grown in recent years as more people have become interested in natural approaches to health and wellbeing.
There are a number of different benefits associated with aromatherapy, including reducing stress, improving sleep, boosting energy levels, and easing anxiety. Aromatherapy can be used in a number of different ways, such as through massage, diffusers, or simply by inhaling the scent from a bottle of oil.
If you’re looking for a way to improve your wellbeing, then aromatherapy is definitely worth considering!
Spring / Summer 2023 Fragrance Trends eBook
In the ebook, we take a look at the latest perfume launches, fashion trends and market research and advise on some of the perfume trends we expect to see in 2023.
Feel-Good Fragrances
Let’s take a look at some of the fragrances for well-being which give us the feel-good factor
Vanilla
First on the list is an absolute classic and one we have often talked about here at Carvansons. This tasty but light fragrance comes from the vanilla comes from the pods and conjures up memories of ice creams and baking. These feel-good and homely memories are a great calming influence on the soul. But Vanilla also has a reputation as a bit of an aphrodisiac and as a result, is often one of the key scents highlighted in ‘sexy’ and indulgent fragrances.
Rosemary
Although you will have heard about rosemary from a culinary perspective you may not have considered it from a fragrance perspective. Rosemary is often highlighted for its suggested energising and relaxing effects. Decleor products are a big fan of Rosemary scents and this one is one of favourites.
Lemon
While citrus is more well-known for increasing alertness and energy, it can also help you calm down after a hard day. Lemon notes are best when paired with other scents on this list to add a note of brightness and alleviate some fragrances that may be too rich or sweet on their own.
Jasmine
A sweet but rich floral scent, Jasmine is regularly found in high-end perfumery and we continue to see more and more perfumes coming through highlighting Jasmine as a popular fragrance. Often found in feminine and delicate perfumes this scent is starting to regularly be seen in other formats such as soaps, body washes and candles. It’s great for those tiring and stressful days and can help soothe tension and create feelings of relaxation. Jasmine, although not scientifically tested, is often associated believed to have anti-depressant qualities.
Lavender
Wellbeing and Lavender are inseparable. Lavender regularly features as one of the top searches relating to relaxation and sleep aid. It can help release tension, calm and soothe and help you unwind. This distinctive fragrance is found regularly in room fragrancing and air care products, specifically with the aim of improving sleep. Sleep mists, pulse point applications and balms are often heavily associated with this relaxing fragrance.
Clary Sage
Clary sage is the more colourful, flowering cousin of the common cooking herb. This flowering herb is growing in popularity. Extracted from the leaves and buds, the essential oil has a clean, refreshing scent that you can use as a skin balm or gently inhale as part of an aromatherapy treatment.
Ylang Ylang
While you might not be familiar with the name of this plant, you’ve probably smelled it before. It’s a fairly common ingredient in candles, perfumes, lotions and soaps. Ylang-ylang has a heavy, sweet smell, sometimes with notes of fruits and rubber. Ylang ylang can help calm you down after a stressful day and soothe negative moods. We love this Ylang Ylang Body Wash from Molton Brown.
Sweet Marjoram
Sweet marjoram creates a warm, woody scent that is soothing but not overpowering for gentle herbal aromatherapy. The aroma of Marjoram Sweet Essential Oil is herbal warm, sweet and slightly spicy with camphoraceous undertones.
Vetiver
For those not in the know, Vetiver is a plant and the root is used to make medicine. People may use vetiver for nerve and circulation problems and for stomach pain. Vetiver smells dry, earthy, woody, leathery and smoky, which is why it’s often used in candles that have a heavier, musky scent. The smell of vetiver will transport you to lying on the lawn during a warm summer day—and what’s not relaxing about that?
Fragrances for Wellbeing
In a recent study, it was found that scent affects mood, concentration, memory recall and emotion. In fact, 75% of all emotions generated every day are due to smell, and because of this, we are 100 times more likely to remember something we smell compared with something we see, hear or touch.
Furthermore, scent triggers reactions in the body’s limbic system, the part of the brain involved in our behavioural and emotional responses. In the limbic system, we process feelings, moods, emotions and memory. As a result, we are seeing a definite ground surge towards functional fragrances that not only smell good but also do us good.
By taking into account the effects of natural fragrances on the brain and the benefits of aromatherapy, you can choose a scent that suits you best and use it in a way that benefits you the most.
Want to create your own fragrances for well-being?
Our experienced and knowledgeable team are happy to advise on all manner of fragranced products. Click here to request samples of our latest fragrances.
About Carvansons
Carvansons is a world-leading creator and compounder of bulk fragrance oil used globally in the cosmetic, personal care, household and industrial manufacturing sectors. As a global fragrance manufacturer, we create high-quality fragrance oil compounds, aromas and perfumes with a worldwide presence.
We work with many different companies throughout the world, which include both big brand names and smaller, niche industries. Whether your product is highly functional or beautifully indulgent, we can find a fragrance that suits. We create fragrances that benefit and complement your product, brand and target audience. Contact us now.
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